Introduction to Magento Extensions
It’s been more than a decade since Magento launched and we’ll know how long it has come since then. Initially, developed as a platform that supports eCommerce websites, Magento won numerous awards in the Best of Open Source Software category.
Since then, Magento has been ruling and is among the top 3 platforms that merchants prefer for eCommerce website development. Why so?
Due to the fact that it was developed specifically for eCommerce platforms and offers an extensive range of extensions that allow users to add advanced functionality within their solution that was not available in core Magento services.
It induced independent developers to generate revenue by allowing them to offer services like Magento 2 web development or Magento 2 Extension Development.
Magento extensions are a block written in PHP language that allows merchants to add functionalities and features within their platforms to enhance the user experience.
These extensions are developed by Magento developers that power the merchants to handle their platform with more ease and flexibility.
These extensions are easily available at the Magento marketplace. So, why are these so-called extensions ideal, why can’t we just hard code the functionalities in Magento? Let’s take a look at the benefits of extensions over hard coding.
Reason to use Extensions
Hard coding into core Magento functionalities can cause a number of problems for merchants and one mistake; it can result in a total wipe-out of your data and eCommerce platform.
It is just too risky and a long way to achieving any functionality, and beneficial only if you are planning to build a CMS of your own in the near future.
Whereas, extensions are easily available and pretty much easy to use, even if you have little to no knowledge about coding. Everything you want to do with coding can be accomplished with the help of these extensions:
Enhanced User Experience
User experience is the most important aspect of an eCommerce platform as the better your solution’s user experience is, the better your customer acquisition will be.
Magento 2 Extensions allow merchants to enhance this user experience by providing them tools that offer a more secure and easier to navigate platform to their consumers. Integrating these types of extensions can result in increased engagement and increased traffic on your sites.
Functionalities in the Magento core platform are unlimited; still, merchants are looking for that one extra factor that can help them in gaining a competitive edge and standing out in the market.
Magento extensions are equipped with features that when used correctly, can result in improved platform’s performance by offering an operational workflow.
These extensions can be used to add functionalities such as product sorting, enhanced searches, comparison, and many more, ultimately making your platform a lot user-friendly.
Managing the eCommerce backend can be a tedious task as it needs a lot of manual work that can put you off from your actual focus of enhancing your website’s functionality.
Magento modules allow merchants to automate tasks such as managing stores, customers, analytics tracking, inventory, and many more functionalities and lets you focus more on interacting and offering a personalized environment to your consumers.
Expansion of an eCommerce website to a global level is a dream of many merchants as it holds numerous opportunities to generate more revenue from your platform.
However, the language barrier and currency in different countries makes it tough for merchants. Magento extensions allow merchants to levy multilingual functionality within their eCommerce solution allowing them to offer their services globally and creating an easy, personalized, and interactive environment for global audiences.
Enhanced Digital Visibility
SEO optimized websites are the most important factor that helps in generating more traffic and eventually resulting in more revenue generation through sales in an eCommerce business.
Magento offers some powerful tools that help merchants to improve their rankings on search engines by taking care of SEO based components like URL description, Meta tags, Image Optimizations, optimizing page loading speed, offering Keyword research option.
Even after all this, it is important to take a look at the search engine ranking processes manually and on a regular basis for better ranking.
Further visit: Increase Your Sales With These Magento Plugins Beyond 2020
For Easier project management and handling multiple projects under one admin panel, Magento extensions can be used.
Implementing the correct Magento extensions will allow you to handle and manage multiple e-stores with ease under a single admin panel, allowing you to save a lot of time and cost.
Magento 2 Extensions are a better approach to Levy and introduce new functionality within your website, helping you in enhancing the overall functionality and user interactiveness.
You can hire Magento developers to make sure you are using the perfect extension for your solution, or if required indulge in custom Magento 2 Extension development to introduce unique functionality on your website, offering the best services from your business and ensuring your business growth.
Hello readers, I’m Mayank Sharma and I’m a professional Magento developer. I’ve been a developer for more than 5 years and have worked on several Magento-based projects.
Being an avid technology reader and specifically Magento developers, I got interested in writing blogs about my learning and stories of my experiences on Magento extension.