Introduction to Principles of Excellent Web Design
The technical side of web designing is quite challenging. The aspect considers various elements to ensure the achievement of a pleasing design that is easy to navigate.
Much of web designing depends on the skills, creativity, and experience of the designer. This is one reason why it is vital to hire a professional web design company to do your website.
While you allow the Milwaukee Web Design Company to create your site, it will help you better understand the process if you know more about it.
There is a big difference between a visually good site packed with arresting colors, fonts, and images but a difficult-to-navigate website and a creatively designed but simple website with all the required elements that are easy to use.
Principles of web design
While much of the front-end of web design involves creative work, designers still follow principles to ensure that the website is usable, aside from being visually satisfying.
Functionality and usability
You should understand that web designing is a combination of technical and creative factors. One of the most important is functionality and usability.
Although the buttons and links seem small in the overall scheme, they are very vital to the design since they are the ones that help web visitors navigate the site.
Without proper coding, the functionality and usability of the webpage will fail. The web designer must ensure that the links are clickable and they lead to the site pages.
The buttons should be responsive and open pages quickly. Moreover, the buttons should be immediately visible and in the right section that is the most familiar to users.
Simple layout with less distraction
Many newbie web designers make the mistake of putting every element possible – fonts, colors, and images.
But an overly designed website can be distracting because the page is too noisy that the visitor’s eyes do not know where to focus.
You might think that the site is quite good as it has several features, but when the design is not cohesive, it can be more distracting than appealing.
Designing a site with a simple layout that does not have too many distracting elements is more engaging. Moreover, a simple layout makes site navigation easier.
And if the site is for business, a simple web design can improve web traffic and help convert visitors into followers/customers.
Innovative and simple web design
The web designer has to choose the elements to include in the layout, with enough space for content, product images, company information, and white spaces.
The use of the latter is crucial, as spaces separate graphics, images, and texts. With white spaces, the overall layout will be less busy, providing enough focus for each element and allowing the eyes to rest before moving to the next element